Introduction of the super premium Absolut Elyx vodka
product launch Client: Absolut.
This new product had to be presented in the best possible light. For this purpose, we organised an event to introduce the new Absolut Elyx vodka.
Absolut Elyx is a combination of luxury and hand-distilled quality concentrated in a bottle, decorated with copper elements. Its content may be described as liquid silk, and so we decided to fill this evening up to the brim with luxury, pompousness, and classy fun.